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December 10, 2016 / Apley Estate - Hamiltons

Santa’s Grotto at Apley Farm Shop

2016-12-10-charlotte-lydia-with-father-christmas-in-his-grottoSanta’s Grotto at Apley Farm Shop opened today. Just turning up is possible, but we strongly advise booking online by clicking HERE, to avoid disappointment. We will of course always do our best to accommodate you for the grotto, Breakfast with a visit from Santa & Afternoon Tea with a visit from Santa.

The quickest booking method is online (click HERE), but do call us (numbers HERE) if you have any queries.

Christmas is a magical time of year anywhere & especially fun at Apley Farm Shop. We’ve tried to cover everything Christmas, so it’s your one stop shop – no tinsel sorry ! Adults love the fine foods & drink in the farm shop, on the butchery & delicatessen counters, whilst children love the Christmas fun. Scotty’s Animal Park even have a reindeer Munch to visit ! How cool is that !

December 9, 2016 / Apley Estate - Hamiltons

Top prizes for the Oldington herd of British White cattle


2) Oldington with Paul Pennington winning the Heifer of the Year 2016 title, taken at the West Midlands Showground in Shrewsbury


1) Oldington Alderney with Harry Pennington won National Junior Championship at the Three Counties Show in Malvern 2016


3) Latchygors Teasquare, the stock bull of the Oldington herd of British White cattle. He was national bull champion of 2015


4) Oldington herd of British White Cattle wins the Randolph Turpin trophy (for the best national overall herd)


5) Faygate Clarissa, a cow in the Oldington herd, taken in the mist by Harry Pennington


6) Harry Pennington with Oldington Alderney at the Three Counties Show 2016 in Malvern


3 Nov 2016, Bridgnorth Journal article about the Pennington family’s awards

The Pennington family are farming tenants on the Apley Estate, living live less than 1 mile from Apley Farm Shop. They supply us with beef from their herd of British White Cattle.

I caught up with them today, when they began to explain their fabulous run of awards:

Oldington Alderney, a cow in their herd, won National Junior Championship at the British White Cattle Society national show at the Royal Three Counties Show 2016 which takes place annually in June in Malvern, Worcestershire.

Oldington Teasel won Senior Heifer* of the Year, announced at the British White Cattle Society AGM in October. She also won Breed Champion & Reserve Interbreed Female at the West Midlands Show 2016 (clearly a bit of a star cow).

Harry Pennington also won 3rd prize with Oldington Alderney in the Junior Heifer of the Year, also announced at the society’s AGM in October.

On top of all those prizes, their Oldington herd also won the Randolph Turpin trophy for the Best National Overall Herd, awarded by the British White Cattle Society.

Paul & Catherine Pennington, owners & managers of the Oldington herd, explained the process to me: “The cattle are judged on conformation, which can be improved by breeders being selective over which bull breeds with which cows. The competition was stiff this year – we compete with 50 herds around the country. The cows & bulls accrue points at shows attended throughout the year. These points are calculated every October at the AGM of the British White Cattle Society & the winner is the cow or bull which accrues the most points. There are prizes for cow of the year, bull of the year, senior heifers & junior heifers.

Having also spoken to the British White Cattle Society’s press officer, I know more about this breed of cattle than I ever imagined I would ! This is what she told me: “The role of the British White Cattle Society is to encourage the breeding of British White Cattle & to maintain a widespread of bloodlines. British White cattle are one of the UK’s oldest native breeds of which there are approximately ten including the English Longhorn, the Belted Galloway & Highland cattle. There are 70 active breeding herds in the UK & 200 members. British White beef is top quality, with excellent flavour thanks to its marbling (this refers to the intramuscular fat which gives flavour). It’s used by top chefs throughout the UK seeking to provide extra taste to their customers. British White Cattle are good suckler cows (outstanding mothers). They’re also ideal for use with a terminal sire, producing good cross bred calves.”  

To taste beef from the British White cattle, drop into our Apley butchery counter or click HERE to buy online. Home delivery is now available nationwide. For more information on the herd, click HERE.

PS. in case you were wondering (if cows aren’t your thing, you could be forgiven for not knowing), a heifer is a cow which hasn’t yet had a calf.

December 8, 2016 / Apley Estate - Hamiltons

Bridgnorth Food Bank

2016-12-05-bridgnorth-food-bank-volunteers-collecting-breadEspecially when it’s sub zero, Apley Farm Shop is more than delighted to donate excess bread & other food to Bridgnorth Food Bank. We’re always trying to minimise waste in our shop & cafe, so sending food to the food bank contributes to our targets. We love, hate waste ! Here are 2 food bank volunteers who dropped into the farm shop yesterday.

December 7, 2016 / Apley Estate - Hamiltons

Decorating Santa’s Grotto ready for you this weekend

2016-12-06-santas-grotto-2016-22016-12-06-santas-grotto-2016 2016-12-06-santas-grotto-2016-6 2016-12-06-santas-grotto-2016-3Santa’s Grotto is open 10-11 & 17-23 Dec at Apley Farm Shop & here’s a sneaky preview of how it’s beginning to look inside !

Staff from Pigg’s Playbarn & our Marketing Assistant have been busy this week decorating ready for our opening day this weekend, on Saturday 10 Dec.

Click HERE to book your preferred Grotto slot. It’s fine just to turn up, but booking is recommended to avoid disappointment (very possible at this time of year with excited children around !)

December 6, 2016 / Apley Estate - Hamiltons

tElfie spotted at Apley Farm Shop today


Discover Telford

Click HERE to see the Discover Telford tElfie campaign. Apley Farm Shop was featured today. The competition closed at 4pm – “Congratulations to today’s winner Chris McGregor. tElfie was visiting Apley Farm Shop picking up some tasty food from the delicatessen“. The competition is launched every day until the Mon 12 Dec at 9am. It began on Thursday 1st December & will run until Mon 12th December. So there’s still plenty of time to look out for tElfie & take part !

December 5, 2016 / Apley Estate - Hamiltons

New Year’s Eve order & delivery details

2016-12-05-fireworks-image-rfIf you’re celebrating with friends on New Year’s Eve, I’ve outlined below our ordering deadlines & delivery details for that last week of the year:

For Onsite, Phone & Email orders, order by midday on Thursday 29 Dec for collection by 4pm, Saturday 31 Dec, New Year’s Eve

For Click & Collect orders, order by midnight on Thursday 29 Dec for collection by 4pm, Saturday 31 Dec, New Year’s Eve

For Home Delivery orders, order by midday on Thursday 29 Dec for delivery by 5pm on Friday 30 Dec

NB All orders are subject to availability. Many staff in our partner companies are on holiday at this time of year, but we’ll do our best to get you exactly what you’re after !

December 3, 2016 / Apley Estate - Hamiltons

Abraham Darby saxophonists at Apley Farm Shop tomorrow

Abraham Darby saxophonists at Apley, Sept 2015

Abraham Darby saxophonists at Apley, Sept 2015

Apley Farm Shop’s courtyard will jingle tomorrow with the sound of eight of Abraham Darby Academy’s saxophonists, 12-2pm. They range from soprano to baritone & will be playing fun festive & seasonal music. It will be a real honour to hear them at Apley, being just back from the Royal Albert Hall, where they played in the Music For Youth Proms on 15 November – click HERE to read more & prepare to be very impressed ! If you miss them at Apley tomorrow, they’re also back next Sunday too, 11 Dec, again 12-2pm.

They’ve been to Apley a few times in the past, all being very talented & led by Elizabeth Blakeman. Leah Bates works in Pigg’s Playbarn is 1 of the musicians & the saxophone is just 1 of the 7 instruments she plays.

Click HERE to read more about their amazing achievements & SMADA (Supporters of Music at Abraham Darby Academy).

December 3, 2016 / Apley Estate - Hamiltons

Home delivery now available in our online shop

2015-12-01-deli-order-form-to-customerFantastic news – we’re moving on from just Click & Collect. We can now offer home delivery (can you hear the drum roll & trumpeters…) for our online shop, Delishop. Hoorah !

Here are the delivery details for Christmas orders:

For orders placed in person (onsite), by email or phone
1) order by 5pm on Sun 18 Dec (Christmas cakes & puddings Fri 16 Dec, 5pm)
2) collect onsite from the farm shop on 22-23-24 Dec (2pm on 24 Dec).

For Click & Collect online orders
1) place your orders* by Tuesday 20 Dec at midnight
2) collect onsite in the farm shop on 22-23-24 Dec (2pm on 24 Dec).

For Home Deliveries of online orders (the bit you’ve been waiting for…)
1) place your orders* by Tuesday 20 Dec at midnight
2) Apley staff will confirm your delivery slot with our courier before 3pm on Wed 21 Dec.

*To place your order

  • Click HERE – DeliShop
  • Call us on 01952 581 002 or 07739 320 314
  • Email us on

Special notes for online orders of Christmas deliveries:

  • Please ensure you advise us of your preferred delivery slot
  • All items are subject to availability
  • Order early to avoid disappointment
  • We’ll do our utmost to give you exactly what you want but may have to offer an alternative (eg a different sized turkey)
  • Check our website’s Christmas page for an availability list which we will be updating in real time throughout the week before Christmas. This will show what we can still get from our suppliers in time for you !
December 2, 2016 / Apley Estate - Hamiltons

Santa’s Grotto spaces available at Apley Farm Shop

2016-11-29-afs-santa-grotto-a0-poster-for-cafe-blackboard-jpegThere are still some Santa’s Grotto spaces available at Apley Farm Shop – here are all the details. Just click HERE to book online. Turning up on the day is fine, but it’s subject to availability.

December 1, 2016 / Apley Estate - Hamiltons

Charity Gardeners’ Question Time (GQT) tickets available online


A child in the village of Azuretti, Cote d'Ivoire, receives polio vaccine during a National Immunization Day, 27 April 2013. Find the story in "The Rotarian," October 2013, pages 45-51.

A child in the village of Azuretti, Cote d’Ivoire, receives polio vaccine during a National Immunization Day, 27 April 2013. For more information go to

A charitable fundraising Gardeners’ Question Time (GQT) will be in the Creamery Cafe at Apley Farm Shop on Friday 19 May. The event is being organised by the Telford Centre Rotary Club, fundraising for the eradication of polio (see below). Tickets (£25) are already available online now – just click HERE. They include a tour of Apley Walled Garden, canapes & a drink & the question time, hosted by BBC Radio Shropshire’s Paul Shuttleworth.

Panellists will include Chelsea gold award winner David Wassell & Apley Walled Garden’s Head Gardener Phil Allen who you may have heard regularly on BBC Radio Shropshire’s Gardeners’ Question Time on Sundays at 12noon.

apley-farm-shop-logo-594kbHow to buy your tickets

  • Online by clicking HERE
  • At the farm shop cash tills
  • Calling the Apley Farm Shop & asking us to take card payment
  • Click HERE to email us
  • Posting a cheque payable to Telford Centre Rotary Club to GQT, Landau Ltd, Landau Court, Wellington, Telford, TF1 1HE

Once you’ve bought your tickets, you can submit your questions by clicking HERE.

Timetable for the evening 

  • 5:30pm meet at Apley Farm Shop TF11 9EF
  • 6-7pm Apley Walled Garden tour
  • 7:30pm back at Apley Farm Shop. Canapes & drinks (barbecue not included in ticket price)
  • 8:00pm Question Time starts
  • 9:30pm approx end of Question Time

What are we fundraising for ?

Rotary Clubs & the battle to eradicate polio from the world 

Polio is a paralysing & potentially fatal disease that still affects children in some parts of the world.

The virus invades the nervous system & can cause total paralysis in a matter of hours. It can strike at any age but mainly affects children under 5. It is incurable but completely preventable by vaccination.

Since 1985 when Rotary launched its Polio Plus Program, the first global initiative to eradicate the disease by mass immunisation of children, Rotary has contributed more than £1 billion & countless volunteer hours to immunise more than 2.5 billion children in 122 countries.

Rotary has lobbied & encouraged national governments throughout the world to support the programme & over £5 billion has been spent by donor governments on the immunisation programme.

Rotary is part of the Global Polio Eradication Initiative that as well as Rotary includes the WHO, UNICEF & the US Centres for Disease Control & Prevention.

Today there are only two countries, Pakistan & Afghanistan that have never stopped transmission of the virus although there was a small recurrence in Nigeria early in 2016 which shows the need for constant vigilance to ensure total eradication is complete.

Since the launch of the programme, a reduction of 99.9% has been achieved & only 75 cases were reported last year compared with over 1000 per day in the 1980s.

The Bill & Melinda Gates Foundation has agreed to donate $2 for every $1 raised by Rotary up to $35 million per year until 1918.